Report: Sponsored Stories, Mobile Ad Targeting Drive Facebook’s 2Q Ad Metrics

[![][1]][2]Facebook's oft-criticized [advertising][3] sector got some good news in the form of the second-quarter 2012 Global Facebook Advertising Report from social media advertising specialist [TBG Digital][4], as numbers were up across the board in several key metrics, driven largely by the success of [sponsored stories][5].

[continued…][6]

New Career Opportunities Daily: The [best jobs in media][7].

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[1]: http://allfacebook.com/files/2012/07/TBGDigitalLogo.jpg (TBGDigitalLogo)
[2]: http://allfacebook.com/files/2012/07/TBGDigitalLogo.jpg
[3]: http://allfacebook.com/bbc-virtualbagel_b94386 (BBC Investigates Ineffective Facebook Advertising, But Was Methodology Flawed?)
[4]: http://allfacebook.com/tbg-adparlor-mobile-stats_b92204 (What Facebook Mobile Advertising Revenue Crisis?)
[5]: http://allfacebook.com/extole-bandlow-guest-post_b94263 (How Facebook's Open Graph And Consumer Behavior Are Shaping The Next Generation Of Social Media Marketing)
[6]: http://allfacebook.com/tbg-digital-2q-2012_b94773#more-94773
[7]: http://www.mediabistro.com/joblistings/?c=rss
[8]: http://feedads.g.doubleclick.net/~a/9cLJNjJjD6xD3TAMvhzQzUwYKhY/0/di
[9]: http://feedads.g.doubleclick.net/~a/9cLJNjJjD6xD3TAMvhzQzUwYKhY/0/da
[10]: http://feedads.g.doubleclick.net/~a/9cLJNjJjD6xD3TAMvhzQzUwYKhY/1/di
[11]: http://feedads.g.doubleclick.net/~a/9cLJNjJjD6xD3TAMvhzQzUwYKhY/1/da
[12]: http://feeds.feedburner.com/~ff/allfacebook?d=pnQdOprp5To
[13]: http://feeds.feedburner.com/~ff/allfacebook?a=Vef31QSFM2Q:0zHyGR5Twy0:pnQdOprp5To
[14]: http://feeds.feedburner.com/~ff/allfacebook?d=qj6IDK7rITs
[15]: http://feeds.feedburner.com/~ff/allfacebook?a=Vef31QSFM2Q:0zHyGR5Twy0:qj6IDK7rITs
[16]: http://feeds.feedburner.com/~ff/allfacebook?i=Vef31QSFM2Q:0zHyGR5Twy0:gIN9vFwOqvQ
[17]: http://feeds.feedburner.com/~ff/allfacebook?a=Vef31QSFM2Q:0zHyGR5Twy0:gIN9vFwOqvQ
[18]: http://feeds.feedburner.com/~r/allfacebook/~4/Vef31QSFM2Q

URL: http://feedproxy.google.com/~r/allfacebook/~3/Vef31QSFM2Q/tbg-digital-2q-2012_b94773